
Doritos
Category | Print / Motion / 3D
Credits
- Character designer: Yuko Kondo
- Agency: AMV BBDO
character design / Illustration
Doritos UK campaign for a new flavour idea. Each packet contains Doritos chips of two different flavours, which battle against one another in your tastebuds. Yuko made a character for each flavour: Tenacious T (beef), The Griller (paprika), El Zesto (salsa) and Feathered Fury (chicken). Costumes were made for each character based on Yuko’s drawings. Doritos made a video for each, then the characters went on a UK tour of live wrestling matches/entertainment shows, with audiences voting for the winner.
イギリスでおこなわれたドリトスの新しい味のキャンペーンです。一つのお菓子の中に2つの違う味が入っています。
それをプロレスを例えてどちらの味がおいしいかを競うというアイディアです。それをもとにイギリスの色々な町で従業してプロレスのショーをするという企画です。











