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MRM/McCann SLT 2021

Category | Animation / Illustration
  • Illustrator: Yuko kondo
  • Agency: MRM/McCann
  • Animator: Dave Graw/ANINTERVAL
Animation / Illustration
Illustrations created by Yuko Kondo for MRM//McCann’s annual SLT Conference (2021), this year, held virtually. The overall theme was a comical play on “Mind Over Matter,” intended to evoke a sense of camaraderie and playfulness amongst the participants who have been working from home and now tuning into this conference from their homes over video. Yuko created a series of memorable characters in his signature style who are stuck inside various scenarios that should be relatable to the participants (baking bread, learning viral dances, working out, etc).